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Meet FreshMinds – 5 events we’re speaking at

Real-Time Research: An MRS Intelligence Summit 30th January, The Cumberland Hotel, London Thanks to digital technologies, consumer behaviour has changed beyond all recognition. And this has huge...

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5 great uses for online communities

Ahead of our Online Communities Breakfast Seminar on 29th April, we take a look at 5 great uses for online communities – from bringing segments to life and reaching consumers globally to iterative...

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Effective online communities – the benefits and challenges: a summary of our...

Last week FreshMinds hosted a breakfast seminar on using online communities to gain insight from consumers, attended by insight professionals from a host of global brands including Visa, Samsung and...

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How digital technologies can transform education in India

eLearning is one of the largest growth areas in the global education market and is estimated to reach $169 billion by 2018, according to research by the Global Industry Analysts. A significant part of...

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The power of storytelling in market research

There’s no doubt about the importance of storytelling in market research and we’ve written before about the importance we attach to delivering a clear, concise story to our clients. But what about the...

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